Game7 (G7): Creating a Self-Sustaining Gaming Ecosystem
Web3 gaming is an area of rapid expansion in the blockchain industry. While this growth spells more choices for gaming enthusiasts, there's an apparent roadblock within the niche: many platforms that host or develop on-chain games struggle with building sustainable economies or expansion models.
Game7, a Layer 3 (L3) gaming-focused platform, aims to change the status quo by championing a distinct economic model designed to support long-term growth for gamers, developers and the platform as a whole. G7's six-stage economic loop is the key to ensuring sustainable growth in the competitive and volatile market of web3 games.
The platform's first components went live in early 2023, and the project announced its mainnet and native token launches in February 2025. With over 100 games and 200,000 downloads notched by mid-February 2025, Game 7 is quickly gaining traction in the blockchain gaming industry.
Key Takeaways:
Game7 (G7) is a blockchain gaming hub designed to create a sustainable economic model that benefits gamers, developers and the overall platform.
The platform's native token, G7, is used for governance, staking and reward distributions under its economic model.
What Is Game7?
Game7 (G7) is a decentralized platform that acts as a hub for web3 games and focuses on establishing a sustainable economy for gamers and developers. The platform leverages the G7 Network, an L3 chain that also utilizes the underlying Arbitrum One Layer 2 (L2) network. Generally, L3 networks are specifically designed for specialized use cases and extend the default functionality of their L2 platforms. In the case of the G7 Network, using L3 technology allows its platform to leverage Arbitrum's great scalability, cost efficiencies and Ethereum virtual machine (EVM) compatibility, while offering a transaction and development environment tailored to web3 gaming use cases.
Game7 was founded in 2021. The first components of the platform were launched in early 2023. In February 2025, the platform celebrated the launches of its mainnet and native token, G7. Between early 2023 and the present (early 2025), the platform has attracted over 100 games and achieved over 200,000 unique downloads.
Game7's primary mission is to achieve sustainability for all parties involved (known as Citizens in Game7) — gamers, developers and the overall platform — through its meritocratic reward system, and its economic loop model, whose six steps are as follows:
Citizen Engagement — At the stage of early adoption, citizens (players, developers and contributors) join and contribute their time and skills, making the ecosystem more active.
Game and Content Expansion — As more players join, they attract more web3 game developers and content creators, contributing to an ever-expanding selection of games and experiences.
Technology Adoption — Integrated games stake G7 tokens and generate economic activity, boosting the value of the token and the overall ecosystem.
Economic Value Generation — Growing economic activity builds further value, which is collected in the platform’s Citizen Pool and Treasury for equitable redistribution.
Value Circulation — This value is distributed back to the community as citizen rewards. Players can stake G7 to earn even more rewards, which further strengthens their engagement.
Player Base Expansion — With more games and rewards, the platform attracts more players, driving further growth in the loop.
This cycle keeps repeating, creating a thriving ecosystem whose players and developers benefit from its growth.
How Does Game7 Work?
There are three main components of the Game7 ecosystem (in addition, of course, to its foundational L3 chain, the G7 Network): Summon, HyperPlay and World Builder.
Summon
Summon is Game7’s component that’s designed to support community growth, game economies and digital ecosystems. It offers modules and features, such as avatars, progression systems, reputation tracking, white-label marketplaces and dynamic quests.
In short, Summon equips developers and community builders with tools to create and successfully expand their communities. For instance, Summon powers the Game7 Portal, which players can use to engage in quests, earn rewards and build their reputation. It also allows users to govern a G7 nation/community through DAO-based participation.
Source: manifesto.game7.io
HyperPlay
As MetaMask's exclusive gaming integration, HyperPlay serves as Game7’s environment for discovering and distributing web3 games. It lets players easily connect their wallets to games, carry over their tokens and NFTs, and access marketplaces and in-game quests using a single interface. HyperPlay is designed to simplify user experience with its web3 overlay technology, which supports seamless integration with wallets and external platforms.
It also provides developers with powerful tools, such as wallet APIs, APIs for multiple game engines, no-code SDKs and quest integrations. These tools are designed to make the job of distributing and promoting web3 games as efficient as possible.
World Builder
World Builder is a tool that helps developers build web3 games more efficiently by providing essential infrastructure and services. It includes marketplaces, decentralized exchanges (DEXs), account systems and analytics to track player behavior.
Everything that a web3 game developer needs to create games with easy integrations is assembled in World Builder, making it an ultimate “game developer toolbox.” Developers can use it to quickly link players' web3 accounts, gain insights into player actions (both in and out of the game) and manage in-game economies.
G7 Network
G7 Network, an L3 platform based on Arbitrum (ARB), forms the technical backbone of Game7. It offers great scalability, low costs and high throughput — properties that are essential for a blockchain to ensure a great user experience in web3 gaming. The network’s Free Economic Zone creates free access to products and services, and provides subsidies to game creators in order to optimize the process of attracting new players.
The network provides resources to support games, based on how well they’re doing, with a system that unlocks more resources as the game succeeds. This creates a meritocratic reward system that helps both game and platform grow together.
What Is the Game7 Crypto Token (G7)?
The platform’s native cryptocurrency, G7, is an ERC-20 token with contract addresses on both Arbitrum (ARB) and Ethereum (ETH).
G7 is used for governance, staking and reward payouts to developers and players. Token holders can participate in on-platform governance votes. However, the governance model of Game7 isn’t just a simple “one token = one vote” model. Instead, the platform uses a weighted score for voting power calculations that’s based on G7 holdings, as well as a range of other factors: participation in games, in-game achievements and staking contributions. By staking G7, users can earn Diamonds, points that can be used to uncover more G7 rewards.
G7’s total and maximum supply is 10 billion, with supply allocation shares per the chart below.
Source: manifesto.game7.io
In early February 2025, Game7 announced a G7 token generation event (TGE) airdrop. Early active users of the platforms are eligible, with 600 million tokens (6% of the total supply) on offer through the campaign. A second airdrop campaign featuring 900 million tokens is scheduled for distribution following the TGE event.
Where to Buy Game7 (G7)
The G7 token is available on Bybit’s Spot market as a swap pair with USDT. You can also take advantage of Bybit’s campaign dedicated to the G7 token to grab a share of the 100 million G7 prize pool.
Under the terms of the campaign, new users can earn G7 rewards by accumulating a deposit volume of at least 10,500 G7, or by depositing at least 100 USDT and trading 100 USDT worth of G7 via their first trade. Existing users can also qualify for rewards by trading at least 200 USDT worth of G7 on the Spot market. The campaign is valid through Mar 4, 2025, 9 AM UTC.
Game7 (G7) Token Price Prediction
As of Feb 25, 2025, the G7 token is trading at $0.004, which is 81.8% lower than its ATH of $0.02318 on Feb 12, 2025, and 59.5% higher than its ATL of $0.002646 on Feb 17, 2025.
Long-term price forecasts for G7 are relatively bullish.DigitalCoinPrice predicts average rates of $0.0145 in 2027 and $0.0229 in 2030, whileCoinCodex expects the token to trade at around $ 0.00436 in 2027 and rise to $ 0.0144 in 2030.
Closing Thoughts
Of the most critical challenges faced by web3 game developers, one item is often at the top: achieving sustained player engagement while ensuring the economic viability of the gaming environment. That's where many on-chain gaming initiatives fail as they struggle to balance user engagement and platform sustainability. With its dedication to meritocratic rewards and a structured economic loop system, Game7 endeavors to build precisely the system that game developers around the world dream of — viable, economically sustainable and — at the same time — rewarding for players.
Also among the platform's strategic initiatives is the continual development and expansion of its ecosystem. With more gaming titles joining Game7, we're likely to see further validation of its economically sustainable model. Since Game7 has just launched its mainnet and native token, let's see if the project's simultaneous focus on sustainability and engagement is indeed an effective model for nurturing a web3 gaming hub.
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